“Hillcrest has never been a neighborhood that feared the sky was falling. At our marketing meetings we’re keeping our ears tuned in to exciting neighborhood rumors. A few that have come our way thus far are a streetcar from downtown to Hillcrest, a coordinated parking validation program, the redevelopment of Hillcrest’s DMV into an exciting mixed-use project, and a colorful ‘Shop Hillcrest for the Holidays’ campaign…this is the season to get excited about Hillcrest—after all, rumor has it, the best is yet to come.”
— HBA director Benjamin Nicholls on Hillcrest’s new energy and growth
